Hey Watson

Grow the business.
Build what
comes next.

We help ambitious founders and growing businesses find opportunities, start the right conversations and turn ideas into real impact.

Line and node elephant illustration

01

Grow

Build pipeline. Reach the right people. Create authority and commercial momentum.

02

Build

Turn ideas into products and experiences. Design new offers, systems and tools.

More relevant conversations

Stronger market authority

AI visibility, GEO & AEO

Sharper commercial ideas

Better systems and workflows

Products worth testing

Built something people love, but growth still depends on you?

A spotlight for technical and engineering-led startups with early traction and no commercial team.

How we work

From signal
to impact.

A clear approach that connects strategy, execution and iteration to create real commercial results.

01

Find the signal

We uncover the audience, opportunity, message and commercial opening.

02

Create momentum

We turn strategy into targeting, content, outreach and consistent execution.

03

Build the next move

We shape new offers, workflows, tools and product ideas based on what the market reveals.

What we do

Connecting the dots that drive growth and innovation.

Strategy, creativity, technology and data — working together in one connected engine.

Connecting the dots: eight capability areas orbiting the Hey Watson elephantResearch &IntelligencePipeline &TargetingContent &ThoughtLeadershipMedia &AmplificationProducts &ExperimentsAI &AutomationEvents &MarketActivationPositioning &Messaging

AI visibility

Be easier to find in search and AI answers.

Hey Watson helps organisations strengthen their visibility across search engines, AI assistants and LLM-powered discovery through clear positioning, authoritative content, GEO and AEO.

Selected work

Real challenges.
Real impact.

B2B pipeline campaign

From event visibility to qualified meetings across global markets.

B2B pipeline campaign

Thought leadership programme

From complex expertise to market authority.

Thought leadership programme

AI-enabled product concept

From an idea to product direction.

AI-enabled product concept

Hey Watson elephant mark

Our own AI-powered GTM platform connects research, targeting, intelligence and execution in one engine.

THE HEY WATSON! ENGINE

Ways to work with us

Start with a sprint. Grow with a partner.

Two ways to get support, depending on your stage and your goal.

Focused Sprint

A focused piece of work for one business or RevOps challenge that needs clarity, momentum or a practical solution.

Defined engagement · 1–3 months

Growth Partnership

Ongoing growth support for B2B startups and businesses that need help building repeatable momentum over time.

Ongoing support · 3+ months

Hey, I'm Delano.

I created Hey Watson! to bring commercial thinking, creative execution and product curiosity together in one team.

London · Brussels · Paris

Coffee, calls and useful conversations.

Let's connect

What is your
elephant in the room?

Tell us what you're working on and let's find the opportunity together.

Tell Hey Watson what you're working on

Pipeline is inconsistent

Our message isn't landing

We need more visibility

We have an idea to explore

We need a smarter system

We need to know
what to do next